George Mihaly’s Portfolio for Thermo Fisher Scientific
Super Bowl LV: “Stand By Me”
Documentary Short
The NFL and CBS Sports wanted to open Super Bowl LV with a film that honored the essential workers of the COVID-19 pandemic. The film needed to maintain high cinematic quality despite restrictions to traditional filmmaking caused by lockdown events.
Based on livestreaming and broadcast production techniques, George Mihaly developed remote camera kits that enabled direct eye contact interviews and seamless communication between off-site CBS Sports directors and on-site production team members and interviewees.
The film was viewed live by 96.4 million people during Super Bowl LV and won the 2021 Sports Emmy for “Outstanding Opening/Tease”.
Meta: “Let Me Explain!”
News Program
Meta’s Communications Department wanted to create an episodic news show to give company employees and public users a digestible way to understand the development of new and existing products. The challenge to production was that access to offices and film studios was restricted due to Covid-19.
To allow the show’s host to film from their home office, George Mihaly developed a custom home production studio with remotely operated camera, lighting, audio, and teleprompter systems. Production was done with an entirely off-site crew and Meta producers tuning in remotely.
Animation and editing by BIEN and executive producing supported by Only Today.
Meta
Brand Partner Spotlight
George Mihaly produced this internal-facing film about a production partner based in Dongguan, China.
One Medical
Brand Film
When One Medical expanded service locations during the Covid-19 pandemic, they approached agency partner Only Today for creative production to help tell the stories of its practitioners. To ensure technical consistency, Only Today brought on George Mihaly to provide cinematic remote filming solutions.
George led creative strategy for remote filming, provided remote camera kits, and remotely supervised production.
The brand film was distributed across digital channels including One Medical's YouTube Channel and was later incorporated into a content series used for investor relations prior to One Medical’s acquisition by Amazon, Inc in 2022.